February 11th 2005
it’s the smell, stupid
There’s something about men and smells—as E. Spat will tell you.
When I was in junior high, all the boys wore Eternity. All of them—the beautiful, the not beautiful, the fun, the goofy. It didn’t matter who wore it, though—Eternity was the most beautiful smell in the whole wide world. And because I was that age, Eternity has always reminded me of that time in my life, when the whole world was in front of me, when everything was bursting with promise.
For years, I couldn’t walk through the perfume section of a department store without blushing, because it always evoked youth, teenage crushes, and that exciting rush of adrenaline. I even (and I’m a little embarrased to say this) used to carry around the “scent cards” they give out at the store in my purse so whenever I’d open my purse, I could smell that smell.
I know scientists say now that smell is the sense most linked to memory, and it’s absolutely true.
I think I may stop by the mall this weekend and pick up a scent card.
Thanks, E. Spat, for brightening up my mood.



